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Sinas, Dramis, Larkin, Graves, & Waldman, P.C. is a leading law firm specializing exclusively in personal injury law, with our headquarters office in Lansing and additional offices in Grand Rapids, St. Clair Shores, Kalamazoo, and Ann Arbor. Committed to providing exceptional legal services, we prioritize building long-term relationships with our clients and the communities we serve. We fully embrace our role as Michigan’s Advocates for the Injured. We are seeking a dynamic Marketing Director to lead our marketing initiatives and elevate our brand presence.
The Marketing Director will be responsible for developing and implementing comprehensive marketing strategies that align with the firm’s goals. This role requires a creative thinker with a deep understanding of the legal industry, a passion for client engagement, and strong leadership skills.
Key Responsibilities:
- Develop and execute a strategic marketing plan to enhance the law firm’s visibility and reputation.
- Oversee digital marketing initiatives, including website management, SEO, social media, and email marketing.
- Create compelling content for marketing materials, newsletters, and client communications.
- Manage the firm’s branding efforts, ensuring consistency across all platforms and communications.
- Analyze market trends and client feedback to identify opportunities for growth.
- Organize and promote events, seminars, and webinars to engage clients and prospects.
- Manage the marketing budget and evaluate the effectiveness of marketing campaigns.
- Foster a collaborative and innovative work environment with other members of the marketing team.
What We Offer:
- Competitive salary and benefits package, including a subjective performance-based annual year-end bonus.
- Opportunity to work with a talented and dedicated team.
- Professional development and growth opportunities.
- A supportive and inclusive work environment.
If you are passionate about marketing in the legal field and ready to make an impact, we invite you to apply. Please submit a resume, cover letter, and three (3) creative writing samples via email to Jennysmith@sinasdramis.com, no later than December 31, 2024.
Qualifications:
- Bachelor’s degree in marketing, communications, or a related field.
- Minimum of 5 years of marketing experience, preferably in the legal industry.
- Proven track record in developing successful marketing strategies and campaigns.
- Strong understanding of digital marketing tools and analytics.
- Excellent communication, writing and interpersonal skills.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects.
- Proficiency in marketing software.
